About Census Market Research

Trusted Market Research. Reliable Fieldwork. Actionable Insights.

Census Market Research is a UAE-based full-service market research and fieldwork company established in 2017. We support research agencies, consulting firms, corporations, healthcare organizations, government-related organizations, and other clients with reliable research execution across the UAE, GCC, Middle East, and international markets.

Our capabilities include quantitative research, qualitative research, respondent recruitment, CATI, face-to-face interviewing, online surveys, Focus Group Discussions, In-Depth Interviews, B2B research, healthcare research, automotive studies, customer experience, product testing, and mystery shopping.

From initial project planning and respondent recruitment to fieldwork supervision and quality control, our team focuses on accurate execution, clear communication, and dependable delivery. Our goal is simple: to provide research our clients can confidently use for business decisions.

Since 2017 Research & Fieldwork
Multi-Market Regional & Global Support
Qual + Quant Flexible Methodologies
Census Market Research team delivering market research and fieldwork services
Our Approach

Turning research into actionable insights

Every project starts with understanding the client's objective, target audience, geography, methodology and quality requirements. We then build a structured research approach covering recruitment, fieldwork planning, respondent verification, data collection, quality control and project management.

Our Mission

Deliver reliable research that helps clients make confident decisions

Our mission is to provide dependable market research and fieldwork services that help organizations understand customers, evaluate opportunities, measure performance and make evidence-based decisions. We focus on accurate execution, clear communication, structured quality control and consistent project delivery.

Accurate & Reliable Data
High-Quality Fieldwork
Actionable Market Insights
Long-Term Client Partnerships
01

Research With Purpose

We do not treat research as data collection alone. Each study is designed around the decision the client needs to make, ensuring the methodology and fieldwork remain aligned with the business objective.

Our Vision

Build a trusted research company known for quality, flexibility and international execution

Our vision is to continue developing Census Market Research into a trusted international research partner that combines strong regional fieldwork capability with professional project management, modern research technologies and flexible multi-market execution.

Strong Regional Expertise
International Project Support
Modern Research Technology
Continuous Improvement
02

Growing Through Quality

Our long-term growth is based on dependable delivery, experienced teams, strong client relationships and the ability to support increasingly complex research requirements across multiple markets.

Our Values

Quality, transparency and accountability guide every project

Our values influence how we manage clients, respondents, field teams, partners and research data. We believe professional research depends on clear communication, realistic feasibility, careful execution, responsible data collection and respect for every stakeholder involved in the study.

Quality
Transparency
Accountability
Client Trust
Teamwork
Continuous Improvement
03

Trust Is Built Through Delivery

We aim to build long-term client relationships through realistic feasibility, clear communication, dependable timelines, careful quality control and consistent research execution.

Tayyeb Shahzad, Founder and Director – Business Operations
Founder Message

Built on quality, transparency and dependable execution

Founded in 2017, Census Market Research was created with a clear objective: to provide clients with reliable fieldwork, accurate data and professional project execution. Over the years, we have supported research agencies, consulting firms and organizations across healthcare, automotive, financial services, government, consumer research and other industries.

Our approach remains practical. We focus on understanding the objective, giving realistic feasibility, recruiting the right respondents, managing fieldwork carefully and maintaining quality control throughout the project. We believe long-term partnerships are built through transparency, communication and consistent delivery.

Today, we support qualitative, quantitative, B2B, healthcare, automotive and multilingual research across the GCC, Middle East and wider international markets. Our clients often come to us when they need difficult recruitment, multi-city fieldwork, tight project coordination or consistent execution across more than one market. Our aim is to continue growing as a trusted research partner while maintaining the same focus on quality, responsiveness and transparent communication that shaped the company from the beginning.

Tayyeb Shahzad

Founder & Director – Business Operations – Census Market Research

Our Core Strengths

What clients can expect from Census Market Research

We combine experienced fieldwork teams, structured quality control, specialist recruitment, research technology and dedicated project management to support both straightforward and complex research assignments.

01

Expert Fieldwork & Data Collection

Quantitative and qualitative fieldwork supported by experienced interviewers, recruiters, supervisors and project managers across consumer and specialist research.

02

Specialist Respondent Recruitment

Recruitment support for consumers, healthcare professionals, executives, business decision-makers, automotive audiences and other carefully defined respondent profiles.

03

Rigorous Quality Control

Structured screening, interviewer briefing, field supervision, respondent verification, quota monitoring and methodology-specific quality checks.

04

Multi-Market Execution

Support for single-market and multi-country studies across the UAE, GCC, Middle East and wider international markets through coordinated project management.

05

Research Technology

Technology-enabled data collection and project monitoring help improve fieldwork visibility, respondent management, data consistency and reporting efficiency.

06

Dedicated Project Management

Clear communication, realistic timelines, regular fieldwork updates and responsive project coordination from briefing through final delivery.

How We Work

A structured research process from brief to delivery

Every assignment is managed through a practical process that keeps the research objective, respondent quality, field execution and final delivery aligned from the beginning.

01

Understand

We review the business objective, audience, questionnaire or discussion guide, geography, sample structure, incidence and expected deliverables.

02

Design

We recommend the execution plan, recruitment approach, interviewer structure, fieldwork controls, timeline and methodology required for the study.

03

Execute

Recruitment, interviewing, moderation, scheduling and field supervision are managed with regular progress tracking and communication.

04

Validate & Deliver

We complete project-specific quality checks, resolve fieldwork issues and prepare the agreed data, transcripts, recordings or research outputs for delivery.

Research Capabilities

One research partner across multiple methodologies

Our capabilities span consumer, professional and specialist research. Clients can work with us for individual fieldwork components or coordinated multi-method studies across several markets.

We support international research agencies and end clients that need responsive feasibility, consistent execution and a single project-management point across different methodologies and geographies.

Our Team

Experienced people behind every research project

Our team combines research management, field operations, technology, client services and market-specific expertise to deliver consistent project execution.

James Saclic - Business Partner & Strategic Advisor

James Saclic

Business Partner & Strategic Advisor

Hassan Tariq - Director – Field Operations

Hassan Tariq

Director – Field Operations

Cristopher Holland - Senior Project Manager

Cristopher Holland

Senior Project Manager

Emma Carter - Project Manager

Emma Carter

Project Manager

Zuhaib Al Qureshi - Assistant Manager - Field Operations

Zuhaib Al Qureshi

Assistant Manager - Field Operations

Talha Ahmed - IT & Systems Manager

Talha Ahmed

IT & Systems Manager

Noor Al Hammadi - Client Services Manager

Noor Al Hammadi

Client Services Manager

Yousif Al Ali - Operations Coordinator

Yousif Al Ali

Operations Coordinator

Frequently Asked Questions

About Census Market Research

We provide quantitative and qualitative research, respondent recruitment, face-to-face interviewing, CATI, online surveys, Focus Group Discussions, In-Depth Interviews, B2B research, healthcare research, automotive studies, customer experience research, product testing and mystery shopping.

Quality procedures are adapted to each methodology and can include detailed respondent screening, profile verification, interviewer briefing, field supervision, quota monitoring, back-checks and project-specific validation.

Yes. We support quantitative and qualitative projects independently or as part of mixed-method research programs, depending on the client's objectives, target audience and required level of insight.

Our research experience includes healthcare and pharmaceutical, automotive, FMCG and consumer goods, retail, financial services, telecommunications, technology, government, education, hospitality, industrial and other B2B sectors.

We support research across the UAE and GCC, with additional fieldwork and project coordination across the Middle East, Africa, Asia, Europe and North America depending on the study requirements and feasibility.

Clients work with us for responsive project management, flexible execution, specialist recruitment capability, transparent feasibility, strong fieldwork coordination and a consistent focus on data quality and dependable delivery.

Census Research Assistant
Market Research Support
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